Sophia Chang is a cutting edge, NY-based, shoe and sneaker designer who has worked with the likes of Adidas and others. She created a unique sneaker inspired the lines of the new Q60.

Infiniti Sophia Chang Online Film: Steve Clarke, Tim Gillingham, Bo Deng / Dir. Antoine Bardou-Jacquet

We also ran an Instagram campaign maximizing Sophia Chang's social reach. It featured a Character Poster series with original artwork as well as video, portrait and car imagery. Sophia also appeared in person at Pebble Beach auto festival.